A strong quality culture is critical to an organization and has a significant influence on the overall quality of the product, especially for those organizations relying on quality metrics to monitor and drive continuous improvement. Harvard Business Review defines “true culture of quality” as an environment in which employees not only follow quality guidelines but also consistently see others taking quality‐focused actions, hear others talking about quality, and feel quality all around them. Developing a mature quality culture and measuring progress across the supply chain can be challenging. PDA’s Quality Culture initiative is designed to help pharmaceutical quality personnel guide their organizations toward a mature quality culture.