Max Dixon Crux Product Design

Lead Applied Sciences Engineer at Crux Product Design, Max earned his PhD in Advanced Composites from the Bristol Composites Institute in 2019. Building on a solid academic foundation in engineering and materials science, his research expertise informs a rigorous, analytical approach to complex product development. He helps de-risk both on-market and new product development programs across medical devices, surgical tools, and consumer products. An advocate for advanced numerical methods—including digital twins—Max leverages simulation-led insights to complement traditional engineering techniques. This enables robust, data-driven solutions that address unmet user needs and accelerate time-to-market for medical technologies. Within the pharmaceutical and medical device sectors, Max has led innovative projects spanning blue-sky R&D, device assessments, root-cause analysis, early concept generation, and production-line optimization. His experience covers a wide range of products, including auto-injectors, on-body delivery systems, pen-injectors, surgical stents, dry-powder inhalers, primary containers, needle-safety devices, and secondary/tertiary packaging.